Al fin llegó un libro para todos sobre los datos y su análisis. Las tablas y consejos a secas están ahí, pero en dosis pequeñas. Además de los detalles, Jenny Dearborn, vicepresidente sénior y directora de aprendizaje en SAP, enseña la analítica tejiendo la historia de una compa…
This is a guide to increasing sales success, using the power of data analytics. It shows you how to transform the corporate sales function by leveraging big data into better decision-making, more informed strategy, and increased effectiveness throughout the organization. It tell…
Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic, this book shows you how to transform the corporate sales function by leveraging big data into better decision…
At last, here's a book about data and analytics for everyone. The charts, graphics and dry advice you'd expect to find are present, but only in small doses. Aside from those bits, Jenny Dearborn, senior vice president and chief learning officer at SAP, teaches about data analyti…
A ""how-to"" guide to boosting sales through predictive and prescriptive analytics Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic, this book shows you how to…
Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic, this book shows you how to transform the corporate sales function by leveraging big data into better decision…