Brands and branding

Brands and branding

by Clifton, Rita

Type Book
Rate 0.0 /5

What are brands and what real value do they add? Leading experts in the field examine the importance of brands and how you create and maximise brand value.

Read More ↓
Details
Files
Reviews
Download

Title Statements

  • Full title :Brands and branding / Rita Clifton ... [et al.].

Summary

What are brands and what real value do they add? Leading experts in the field examine the importance of brands and how you create and maximise brand value.

Read More ↓

Edition Statements

  • Publication Date:2009.
  • Edition:2nd ed

Publication Statements

  • Publisher(s):Economist
  • Place of Publication:London
  • Language:eng
  • Publication Date:2009.

Notes

Previous ed.: 2003.

The Physical Object

  • Description:288 p. : : ill. ; : 22 cm.

Edition Identifiers

  • ISBN:9781846681196, 1846681197
  • oclc:on1086241021
  • Dewey Decimal:658.8/27

Subjects

Brand name products Produits de marque

Writers

Clifton, Rita

Rate & Review

0.0/5
(0 people Voted)

No reviews yet. Be the first to rate this work.

Files & Downloads

No downloadable files are registered for this work yet.

Log in to request a copy